Categories
Design Research Blog

RP4 – Visual Responsive Websites

A visual responsive website is a web development that creates changes within the appearance of the design, depending on the size of the screen (Experience, n.d.).

Starting off with a good example of a responsive website/application, the two images below show the Netflix webpage and their application.

Netflix’s website, showing the dynamic change of appearance compared to their application (Netflix, n.d.).
Preview of Netflix’s app showing a similar layout to their website.

The two screen designs have very similar layouts, the website has allowed more than two thirds of the page to be an advert for a new film/series. The app also does this but the once the website has loaded the advert will play straight away whereas the app is just an image, promoting a new film/series. The menu that is across the top of the website wouldn’t be found on the app design because it has been developed into categories that automatically recommend films/series for you.

Web design for Wayfair, showing the layout of their home page (Wayfair, n.d.).
This is also the web design for Wayfair but shown an a IPhone screen.

The two images above show the homepage of Wayfair, the web design looks very busy, there is a lot to look at whereas the mobile sized version looks very zoomed in, yet minimal.

On the larger sized screen there is a lot of options on show from the first screen, but the smaller size has just about 3 options in view. This is a good example of responsive websites because the spacing in the larger area has been used to add in more options.

Screenshot of Snapchat as a desktop layout (Snapchat, n.d.).

Snapchat was first created as an application for mobile and was not able to be accessed as a website, so this was going to be a bad example of a responsive website, but it turns out that Snapchat have now created a website with the same purpose as the app, you can still take pictures and chat with contacts through the website. There is still a lot of negative space on the web design but that is because the camera in the middle of the screen is still the size of a mobile so it can be shown on other mobiles.

Bibliography

Experience, W.L. in R.-B.U. (n.d.) Responsive Web Design (RWD) and User Experience. Nielsen Norman Group. Available online: https://www.nngroup.com/articles/responsive-web-design-definition/#:~:text=Responsive%20web%20design%20(RWD)%20is [Accessed 26 Oct. 2022].

Netflix. (n.d.) Available online: https://www.netflix.com/browse [Accessed 26 Oct. 2022].

Snapchat. (n.d.) Available online: https://web.snapchat.com/?lang=en-GB [Accessed 26 Oct. 2022].

Wayfair. (n.d.) Available online: https://www.wayfair.co.uk/?refid=GX587302180078.Wayfair%7Ee&position=&network=g&pcrid=587302180078&device=c&targetid=kwd-297288814273&gclid=Cj0KCQjwteOaBhDuARIsADBqReg8nx9XdZAsUNDTn9lTYq9GZ-9q6fsIej6vRhxwhBgHk5Pr3sSxhzgaAhrxEALw_wcB [Accessed 26 Oct. 2022].

Leave a Reply

Your email address will not be published. Required fields are marked *